- Bringing the M Badge to Bikes
You must be registered for see links is thinking about using M badges on its motorcycles like the car branch of BMW does. This could be an interesting development for the brand. According to You must be registered for see links, recent trademark filings indicate that BMW will change its naming scheme and add special “M” models to its lineup.
Right now BMW hasn’t really used the M brand on its motorcycles as it has with its cars. The company might make M versions of the S 1000 XR sports touring machine and the R 1250 GS adventure motorcycle. These bikes would be special versions of the vehicles and would be built in conjunction with the standard models.
Another interesting change, according to Visordown is that the company could change its higher-performance models to an M naming scheme. This means instead of the S 1000 RR, the company would have the M 1000 RR. This would be a pretty major departure for the brand from its previous naming scheme.
It’ll be interesting to see which way the company chooses to go. Personally, I think it makes sense. BMW already uses the M badge for its cars why wouldn’t it do the same for its motorcycles? I’m looking forward to seeing what’s next.
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